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The really remarkable thing about these socks – apart from the fantastic Japanese craftsmanship – is that the factory where they’re made runs almost 100% on solar power. Knitted from a distinctly jazzy blend of five different coloured threads, they’re made on traditional machinery by skilled craftspeople. These old-school knitting machines take much longer to make a pair of socks, but the end product is streets ahead of the competition. And surely your feet deserve the best?
When life gives you lemons, you make lemonade – at least, you do if you’re premium Japanese sock brand, Anonymous Ism. After their factory burned down in a catastrophic fire, they saw the chance to rebuild better, switching almost entirely to solar energy. They still use traditional knitting machines to produce incredibly high-spec socks, just as they’ve always done, but the power driving them is a whole lot cleaner than the competition.
That same long view carries through to how the business treats its people. These socks aren’t contracted out overseas to the lowest bidder – they’re proudly Japanese-made by specialists who’ve made a career out of their craft. Every pair is designed and knitted in Japan using top-quality yarns – from psychedelic kasuri-dyed cotton to Nordic-style jacquard-pattern socks in durable wool-blend fibres.
For Anonymous Ism, ‘sustainability’ is about more than just using recycled or organic materials; it means keeping skilled craftsmanship alive, investing heavily in renewable energy and making the best product possible. If you agree, why not vote with your feet?
The really remarkable thing about these socks – apart from the fantastic Japanese craftsmanship – is that the factory where they’re made runs almost 100% on solar power. Knitted from a distinctly jazzy blend of five different coloured threads, they’re made on traditional machinery by skilled craftspeople. These old-school knitting machines take much longer to make a pair of socks, but the end product is streets ahead of the competition. And surely your feet deserve the best?
When life gives you lemons, you make lemonade – at least, you do if you’re premium Japanese sock brand, Anonymous Ism. After their factory burned down in a catastrophic fire, they saw the chance to rebuild better, switching almost entirely to solar energy. They still use traditional knitting machines to produce incredibly high-spec socks, just as they’ve always done, but the power driving them is a whole lot cleaner than the competition.
That same long view carries through to how the business treats its people. These socks aren’t contracted out overseas to the lowest bidder – they’re proudly Japanese-made by specialists who’ve made a career out of their craft. Every pair is designed and knitted in Japan using top-quality yarns – from psychedelic kasuri-dyed cotton to Nordic-style jacquard-pattern socks in durable wool-blend fibres.
For Anonymous Ism, ‘sustainability’ is about more than just using recycled or organic materials; it means keeping skilled craftsmanship alive, investing heavily in renewable energy and making the best product possible. If you agree, why not vote with your feet?
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